Choosing the perfect paint color sounds easy — until you’re standing in front of 25 swatches wondering how white can have 45 shades. Is this one too cool? Too warm? Is “Eggshell Whisper” even a real name? We get it — paint paralysis is real.
We’re all about helping you skip the overwhelm and actually enjoy creating a home you love. Here’s your step-by-step guide to picking the perfect paint color (without second-guessing every decision).
Step 1: Start with Your Space, Not Pinterest
Before you fall in love with a color online (we’ve all been there), take a good look at your space:
How much natural light does it get? A soft beige might glow beautifully in a sun-soaked living room but feel flat and dull in a darker hallway.
What’s staying? Think about the fixed elements: wood tones, tiles, countertops, even your favorite rug or wart. These will guide your palette and help you avoid clashing colors.
What’s the vibe? Are you dreaming of a cozy, moody retreat or a light, airy sanctuary? Color sets the tone — literally.
Step 2: Test (and Test Again)
We can’t say this enough — paint samples are your best friend.
Paint a few swatches directly on your walls or on large pieces of paper and move them around your space. Watch how the color shifts from morning light to golden hour.
✅ Does it still feel good when the sun goes down
✅ Does it vibe with your floors, cabinets, and that dreamy boucle couch you just bought?
Colors are sneaky — they change throughout the day. This step saves you from future regret (and repainting).
Step 3: Think About Flow
If you’re painting more than one room, it’s key to think about how colors connect as you move through your home. You want each space to feel intentional — not like you picked colors at random.
🎨 Use a cohesive palette — different shades of the same undertone create harmony.
🎨 Try a neutral for hallways or connecting spaces — it gives the eye a break between bolder rooms.
Step 4: Trust Your Gut (Really)
We know it’s tempting to overthink — but the best color choice is the one that makes you feel something. Calm, cozy, inspired, confident, happy. Whatever emotion you’re after, your paint color should spark it.
You don’t need to follow trends. You don’t need to pick the color your friend just used. You just need to choose what feels right in your home.
At Blū, we know our community cares about how things are made — not just how they look.
That’s why we created high-quality, low-VOC paints designed to be better for you and the planet. So, you can create a beautiful space you love — guilt-free.
Remember: It’s just paint. It’s meant to enhance your home — not cause a full-on existential crisis.
Slow down, test your colors, and trust yourself. You know what you love.
And when you’re ready? We’ll be here with stunning, timeless colors designed to help you create a home that feels as good as it looks.
